Customer experience: Know our users inside and out. Deeply understand their habits and preferences, drive actionable insights to develop initiatives that will improve their experience, satisfaction and engagement with our brand.
Strategic planning: Identify and prioritize key audience pain points and define marketing strategy, roadmap and budget allocation for initiatives that will help develop the brand and engage customers across the region.
Consumer marketing: Develop, launch and track high-impact fully integrated campaigns across digital, social, above the line and below the line channels
Optimistic leadership: Motivate, develop and inspire an enthusiastic, team to achieve remarkable results and drive real innovation. As a member of the UK Leadership team you will be responsible for steering the wider business group.
Balancing priorities & resources: Steer a team of marketers to deliver marketing programmes across the entire channel mix. Define milestones, manage internal and external resources accordingly, including tracking progress, understanding dependencies and handle stakeholders management.